Chapter fourteen: N-o
We do language. That is how civilisations heal.”Toni Morrison Nothing will come of nothing, as we know from King Lear. By this Lear meant that… Read More »Chapter fourteen: N-o
John Simmons
John is a Director and Programme Facilitator at Invisible Grail. Through his books and consultancy, John is widely considered the leading exponent of more expressive words as an essential element of communication for brands and organisations.
Chapter thirteen: M-n
a brand, like an individual, has parentage, it lives in the context of ethical, educational, social influences.” Messages are communicated through the words that we… Read More »Chapter thirteen: M-n
Chapter twelve: L-m
Let’s linger a while with the beguiling sounds of words.” Let’s linger a while with the beguiling sounds of words. Words are vessels containing meaning… Read More »Chapter twelve: L-m
Chapter eleven: K-l
Our imaginations are like sponges waiting for a little moisture to soften them into active use. Memory provides the moisture.” Kilimanjaro, Kyoto, K-2, K-9. Words… Read More »Chapter eleven: K-l
Chapter ten: J-k
Just as English advances, other languages fight back. But the ground the other languages are fighting back on is increasingly English-held territory. When I wrote… Read More »Chapter ten: J-k
Chapter nine: I-j
Our words send signals” I always prefer the first-person pronouns ‘I’ and ‘we’ to their third-person alternatives in the world of work. The alternatives might… Read More »Chapter nine: I-j
Chapter eight: H-i
If you want to be more effective in the way you communicate with people, you need to tune in to their imaginations.” How do you… Read More »Chapter eight: H-i
Chapter seven: G-h
‘Just give me the headlines’. Gotcha! is the headline many British people think of when headlines are mentioned. It appeared on the front page of… Read More »Chapter seven: G-h
Chapter six: F-g
‘F*** business.’ At least Boris Johnson was clear when he uttered those words last year. More recently he’s been pilloried for his lack of clarity,… Read More »Chapter six: F-g
Chapter five: E-f
Eggs over easy. Remembering business trips to the US and staying in hotels where they offered that almost endless list of American ways of having… Read More »Chapter five: E-f
Chapter four: D-e
Poetry is a valuable source of emotional support in difficult times.” Do this, don’t do that. Deadlines demand timely headlines. Alliteration and rhyme, the techniques… Read More »Chapter four: D-e
Chapter three: C-d
Being unconstrained is in a strange way a different form of constraint…” Coronavirus is right there at the forefront of our thinking, threatening to dominate… Read More »Chapter three: C-d
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