John Simmons

John is a Director and Programme Facilitator at Invisible Grail. Through his books and consultancy, John is widely considered the leading exponent of more expressive words as an essential element of communication for brands and organisations.

Chapter two: B-c

by John Simmons

Before you begin, think about how you are going to grab your reader’s attention.” Before you begin, think about how you are going to grab… Read More »

Chapter one: A-b

by John Simmons

Any writer knows that it’s not always easy to get started. Sometimes the world seems to be divided into writers and people who want to… Read More »