The latest insights on narrative, storytelling and leadership in higher education.


An exploration into narrative, storytelling and purpose

We believe that if you don’t ask questions, you’ll never know what could be possible. So when we created our Insights, we knew this is where we had to start. We ask questions like:

What does it mean to have a professional narrative and how can you use yours well? How have stories helped leaders enhance their impact, be happier, lead better? How do teams work together to improve student engagement, and engage students in the conversation in the first place?

This is what we’ve unlocked so far. Take a look, explore, enjoy. And if you really like what you see, subscribe to our mailing list.

  • Blog and news



    The latest insights on narrative, storytelling and leadership in higher education.
  • Interview series


    Interview Series

    How do leaders from around the world see their professional narratives?
  • Friday G&T


    Friday G&T

    A short insight published every Friday to give your week a little lift

The A-Z of writing

Welcome to a new mini-series on the A-Z of writing. Follow it weekly for a workout in writing agility that will influence and improve your words for work.

Latest posts

  • Chapter twenty-four: X-y

    Chapter twenty-four: X-y

    Xerxes is a favourite name from my childhood reading. My imagination was stirred by tales of the ancient world. Perhaps that’s why I quite like Xerox: it reminds me, deep down, of an almost legendary …Read More »
  • Chapter twenty-three: W-x

    Chapter twenty-three: W-x

    ‘What’s in a name?’ goes the familiar quotation from Romeo and Juliet. Obviously quite a lot, as a name is the basis for our identities as individuals, brands or organisations. As Ruth Ozeki put it …Read More »
  • Change is in the air

    Change is in the air

    A braver and bolder look at what we do Under the lens of the pandemic and the Black Lives Matter movement, we’ve been reflecting more deeply on whether what we’re here to do stands-up to …Read More »