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Tag: Engagement

Writing to engage people online

  Louise Clifton examines why bringing humanity to your writing is essential to engage people online, and how you can get people to stick around to read what you’ve written.   Carefully nuanced arguments are lost to time-poor readers and a scrolling thumb. Technology has changed our habits. We often talk about generation Z’s diminishing attention span, but few of…

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How do you create a community of practice?

  Communication and narrative are two essential parts of creating a community of practice. The third? A team of people who are up for the challenge and have the desire to do something bold – something different.   ‘We can all remember days when we’ve gone out of the university to have something facilitated,’ the Director quipped. It sounded like…

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Show me why and how you care blog image

Show me why and how you care

  Internationalisation for universities is no longer just a question of how many international students you can recruit. The cultural value of working alongside people from across the world goes much deeper. But when you’re thinking about how to really connect with potential students, showing them why and how you care is critical to making a meaningful connection, says Paul…

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